Total-Western unveils brand refresh

Total-Western launched a new corporate logo and branding before its 50th anniversary.

The company provides turnkey life cycle services in the industrial construction industry.

“Next year is an exciting year for us, not only because our business is transforming and growing, but also because we are celebrating 50 years in the industry. our current service offerings and the direction the business is headed, ”said Payman Farrokhyar, President of Total-Western.

The four components of the logo represent the company’s four main service offerings (design, build, operate and maintain), while the staggered placement of the lines symbolizes the company’s ability to provide services and expertise throughout. of any phase of a project lifecycle. Blue pays homage to the company’s original logo, while green represents the company’s vision for the future as it pursues its projects in the renewable energy industry.

“At Total-Western, we have always focused on building strong relationships with our customers. This new brand identity reflects that goal and that passion, ”said Reed Mitchell, vice president of business development.

“We pride ourselves on offering services that can add value at any stage of a client’s project. Whether it is a pilot process implemented at a new virgin site – or an existing process that requires daily operation and maintenance activities – we are here to provide our expertise and support. assistance to exceed the needs of our customers. “

Total-Western’s Design-Build EPC team is focused on making the visions of its industrial customers a reality. The group draws on the company’s 50 years of processing and manufacturing experience and applies a progressive design-build approach to new projects in the sustainable economy, including, but not limited to , renewable fuels, renewable energy, carbon capture, sustainable manufacturing and recycling. .

The operations and maintenance team focuses on facility turnarounds, breakdowns, shutdowns, shutdowns and special projects, while mobilizing the necessary supervision, skilled craftsmen, specialists and management personnel. project.

Total-Western’s new logo and branding can be seen on the company’s website and accompanying social media pages.

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